Global textile production is expanding rapidly, yet there's a growing surplus of unworn clothing. According to Greenpeace, one billion textiles languish unused in German closets alone. Textile production ranks fourth in Europe for its impact on climate change and the environment (after food, construction, and transportation), due to its significant water, land, raw material, and energy consumption, as highlighted by an EU study.
Moving towards a circular economy is a critical solution. The Greenpeace report "The Label Trap" underscores this: simply doubling the lifespan of our clothing from one to two years could cut CO2 emissions by 24 percent.
New, rental, used – all in one place at www.vaude.com. We're now offering a variety of new, rentable, and pre-owned products, making VAUDE's circular business models visible to customers and highlighting our commitment to sustainability, which extends beyond our products to embrace a holistic approach.
The current global success of the second-hand market, especially in textiles, highlights the significant opportunities this approach offers for a more sustainable future. This step not only marks a crucial milestone on our journey toward a circular economy but also reflects our strong belief that sustainability and mindful consumption go hand in hand. Looking ahead, we see our circular business models such as rentals and second-hand sales as key drivers in our effort to reduce our reliance on resources over the long term.
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