The average commute at VAUDE is 14 kilometers. That adds up to over 1.3 million km of commuting annually!
Our goal is to ensure that as few of them as possible are driven by one person alone in a car. We provide specific incentives to get to work by bike, carpool or bus. And reward that with our Mobility Lotto.
This shows us that employee mobility for business travel and commuting is one of the biggest causes of harmful emissions at VAUDE. This makes it clear that we have an urgent need for action and just how important corporate mobility management is.
Since 2012, VAUDE has worked intensively on the issue of commuting and mobility management – not least because parking spaces on the premises have become very scarce.
Instead of investing in more parking, VAUDE is relying on infrastructure and incentives for increasing the number of employees who bike commute (for the eco benefits and for the health benefits), come by bus or carpool to work. We have eliminated another 65 parking spaces during the office remodeling in recent years. In their place, we have designed a green campus with a climbing wall and the most modern meeting rooms. Read more here.
The VAUDE Mobility Concept consists of six components to motivate our employees to be as environmentally friendly as possible. One of them is "Bike Commuting.”
A real bicycle garage, a repair workshop with an inner tube vending machine and tools, courses on riding technique and repairs, changing rooms and showers - we try to make cycling to work as appealing as possible for our employees.
In addition, and employee can use one of our company's own e-bikes free of charge. Employees' private e-bikes can also be "refueled" on site free of charge.
Since 2015, all VAUDE employees have been able to take advantage of the “JobRad” scheme. This is where the same tax code for company cars applies to bicycles and e-bikes. And it applies to all employees, regardless of their access to a company car. VAUDE is collaborating with two providers: JobRad and Lease-a-Bike. More than 100 VAUDE employees have used the program to acquire new, high-quality bikes for their daily commute – that’s about a fifth of our employees!
Leading by example
CEO Antje von Dewitz leads by example.
In our hilly surroundings that are challenging even for ambitious cyclists, the biggest potential for energy and emissions savings comes from carpooling.
We reward carpools with carpool parking spaces right in front of the door, and of course with our mobility lottery.
Online carpooling platforms are helpful because you can offer fast, uncomplicated and free rides and find rides. The problem with these services in rural areas like Tettnang is to find a sufficient number of users so that trips can be arranged at all. With VAUDE employees alone, platforms such as these can’t function. We would therefore support the initiative for a regional platform.
We book coaches for traveling to trade fairs or larger VAUDE events.
The village of Obereisenbach near Tettnang, where the VAUDE company headquarters are located, has long been difficult to reach by public transport. VAUDE wasn’t willing to accept these conditions and therefore initiated a project – the Bähnlelinie.
On October 1, 2013 the Regional Transport Association Bodensee-Oberschwaben (bodo), with the support of the administrative district Bodenseekreis and a local bus company, established a commuter line that connects Obereisenbach to the nearest train station in Meckenbeuren as well as to Tettnang’s urban transport grid.
Since 2018, it now offers continuous hourly service between 7 a.m. and 6 p.m., as well as perfect connections to the Tettnang city bus and the BOB train at Meckenbeuren station.
Most of our employees from the Tettnang area and even many of them from Friedrichshafen and Ravensburg are well connected by rail. We strongly encourage bus travel from the VAUDE side. The capacity utilization of the railway line is already quite good thanks to employees and residents. Nevertheless, considerably more employees could still use the bus, but the process of changing habits takes years....
Antje von Dewitz and District Administrator Landrat Lothar Wölfle at the premier of the Bähnle line
»Improving access to the city of Tettnang by public transport and to train connections at the Meckenbeuren train station is part of the Bodenseekreis Local Transport Plan. Because of the VAUDE initiative, their company headquarters could be incorporated in the new design. Within our county, we want to ensure commuters access to environmentally friendly mobility.« Rupert Mayer, Area Director of School and Public Transport, Bodenseekreis County