How do you measure the sustainability of a brand, supplier or product? Good question. You have to take into consideration a lot of very complex environmental and social issues along the entire life cycle of the product.
In our globalized world, the division of labor in the value chain makes workflows efficient, but often also less transparent.
Aware of the fact that there is a need for action and that we're all in this together, several companies in the textile industry and many organizations from civil society, science and research have joined forces to develop the Higg Index under the auspices of the Sustainable Apparel Coalition.
The Higg Index is a modular, web-based approach for measuring the sustainability of sporting, outdoor and fashion apparel and footwear. Currently, it is a purely voluntary tool that’s being tested within the industry.
We have worked hard to ensure that the Higg Index is compatible with the requirements of the Alliance for Sustainable Textiles. With success: The operating bodies of both standards are now coordinating their content. This means we can work towards the same goals and it prevents having to adhere to more and more incompatible standards.
VAUDE was actively involved in the development of this index. As a founding member of the EOG Eco Sustainability Working Group, we were already closely involved in the predecessor of the Higg Index, the "Eco Index" developed by the Outdoor Industry Association OIA in the USA and the European Outdoor Group (EOG) in Europe.
Many of our suppliers already work with the Higg Index database. This enables us to identify where they stand in comparison to the industry, where our common needs for action lie in the supply chain and what successful examples of improvements exist.
For us, the strategic importance of the Higg Index lies in the fact that it covers the international textile industry very extensively and has the potential to actually become a uniform evaluation standard for the entire sector.
To date, VAUDE has had excellent ratings in all benchmark comparisons within the Higg Index.
Soon it will become even more interesting when, for the first time, the module will be used to measure the sustainability of individual products. The pilot phase is scheduled for 2018.
In a few years, it should be possible for you to see on the label of every VAUDE product how sustainable it is compared to others, and make well-informed, conscious purchasing decisions.